Price Economics reports:
Half of cars sold nationwide from December 1, 2017, through November 30, 2018, were black or white. Add silver and gray, and Americans’ taste for middle-of-the-road colors becomes even more apparent. More than half of cars sold were black, white, silver, or gray. Blue and red cars are by far the most popular of the remaining colors. Yellow was the least popular color ( unless you own a Camaro). New Hampshire had the highest percentage of black cars. Blue cars were most popular in Rhode Island, red cars were most popular in Utah.
There are several ways you could decide on a car color. Do you look for a color that reflects your personality? Maybe you want a color that says, “Look at me!” Perhaps you like a certain color for your commuter car and another for your weekend pickup. Would you rather blend in with the crowd or stand out in a crowded parking lot?
No matter what your motivation is, when it comes to choosing the best color for your next car, you have a rainbow of options. Interestingly, the most popular colors aren’t associated with a typical rainbow. No offense to red, orange, yellow, green, blue, indigo, or violet, but most car buyers prefer neutral car colors, according to our data. In fact, if you’re looking for the best-selling colors, the answer is right here in black and white.
***We found that nearly half of cars sold at CarMax nationwide from December 1, 2017, through November 30, 2018, were black or white. Add silver and gray, and Americans’ taste for middle-of-the-road colors becomes even more apparent. More than half of cars sold were black, white, silver, or gray.
Black was the top choice among CarMax buyers, with 22.25% of all sales. White was a close second, with 19.34% of sales. Gray (17.63%) and silver (14.64%) rounded out the top four most popular colors.1 The chart below shows the national best-selling vehicle colors at CarMax.
Data source: CarMaxWhile black and white were the most popular car colors, we used our data to find out if other colors were more popular in certain vehicle body types. Consider sports cars, for instance. Surely the best-selling sports car color was candy apple red, right? Wrong.
Whether you look at sales of two-door coupes, four-door sedans, convertibles, or yes, even sports cars, the most popular color choice was black. White was the most popular color for trucks, minivans/vans, and wagons. The chart below shows the best-selling colors of vehicles by body type at CarMax.1
Data source: CarMaxThough many opt for neutral, low-chroma colors on cars, we took a closer look at the best of the rest. When we excluded the top four colors — black, white, silver, and gray — two hues moved to the top of our list. Blue and red cars are by far the most popular of the remaining colors. In fact, more than half of the cars sold in this group were either blue (36.80%) or red (36.58%). Less-popular choices included brown (8.28%), gold (5.51%), green (5.15%), and tan (3.41%). If you really want your car to stand out in a crowded parking lot, choose orange (2.13%), purple (1.22%), or yellow (0.90%).
Data source: CarMaxWhat are the best-selling cars by color? In other words, which vehicles had the highest percentage of sales in a specific color?
The chart below shows that 45.99% of Cadillac Escalades sold at CarMax were black, 54.75% of Ford Transit Connects were white, 32.51% of Subaru WRX were blue, and 33.66% of Mazda MX-5 Miatas were red. Yellow was the least popular color purchased by CarMax customers, with the Chevrolet Camaro as most popular in this category. The chart below shows the full list of the best-selling cars by color at CarMax.1
Data source: CarMaxWe also used our data to find out if there were any cool car color trends based on geographic location. We determined the states where each color is most popular. Black vehicles were more popular in New Hampshire than in any other state. New Hampshire had the highest percentage of black cars sold, with 25.30%. Blue cars were most popular in Rhode Island, and red cars were most popular in Utah.
And, which state is literally going green? Idaho. The chart below shows the states where each car color is most popular based on our nationwide sales data.1
Data source: CarMaxAmericans embrace their individuality, but according to our data, they love uniformity in their used cars colors. Black was the most popular car color sold nationwide by CarMax, with white coming in a close second. To find out more about the most popular car colors in your neck of the woods, check out the CarMax Color Trends Tool.
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This blog offers a colorful insight into Americans' car color preferences. It's fascinating to see how black and white dominate the roads, with some regional variations. Whether you prefer a bold statement or something more neutral, this data adds a unique perspective to the world of automobile aesthetics. Impugnado Abogado Divorcio en Nueva York Impugnado Divorcio Estado de Nueva York
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"The Most And Least Popular Car Colors By Model, Body Type and State" is an informative and comprehensive analysis of car color preferences, appealing to automotive enthusiasts and potential buyers. The content covers a wide range of factors influencing car color choices, engaging readers with data-driven insights. The title emphasizes the significance of car color choices, their impact on car resale value, and the role of personal preferences. The content invites readers to explore car color trends and understand the factors that shape these preferences, emphasizing the potential for informed car-buying decisions. Visual aids like charts and graphs can make the content more informative and visually appealing. The psychology behind car color choices and cultural or regional influences can add depth to the analysis. The title emphasizes the importance of personal style and brand image in car color choices, recognizing the value of aesthetics and individuality in the automotive world. The content also provides insights into research methods used to gather data and expert opinions on car color trends. In conclusion, "The Most And Least Popular Car Colors By Model, Body Type and State" is a valuable resource for car enthusiasts and potential buyers, emphasizing the potential for making informed car color decisions based on data and personal preferences.
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Examining the preferred colors of cars across models, body types, and states reveals interesting trends. White is the most popular color, topping the charts and giving many models across the country a sleek, contemporary look. Silver and black, on the other hand, are always in style and seem sophisticated and timeless. Contrary to popular belief, bright colors like red and blue look great on sports cars and liven up the streets. On the other hand, earthy hues and muted tones are popular in SUVs and trucks, reflecting a tough yet sophisticated style. Regional variations vary by state; brighter colors are typically preferred in sunny locations, while darker colors are preferred in colder climates. This varied mosaic of car color schemes illustrates the complex interplay between personal taste and place-specific culture.
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The analysis of the most and least popular car colors reveals intriguing insights into consumer preferences and market trends. White continues to dominate as the most favored car color, likely due to its association with modernity, cleanliness, and its ability to stay cooler in warm climates. Black and gray follow closely, reflecting their timeless appeal and sophistication. On the other end of the spectrum, colors like yellow, orange, and purple are the least popular.
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I wonder how manufacturers decide on color offerings each year. Great article!
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Such an interesting breakdown of car color trends! 🚗 It's fascinating to see how preferences shift over time and how certain colors continue to dominate the roads. While classic colors like white, black, and silver remain the most popular, it's also fun to see how bold, unique shades are carving out their niche. This gives great insight into how color can influence a car's appeal and even its resale value. Thanks for sharing these trends—definitely makes you think twice before choosing your next car color! 🎨
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"Fascinating insights into car color trends! It’s interesting to see how certain colors remain timeless, while others rise and fall in popularity. I was surprised by some of the least popular choices, but it makes sense considering how much personal style and even practicality play into the decision. Can't wait to see how these trends shift in the coming years!"
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