The 'Godzilla' versus 'King Kong'battle over streaming content has been joined.
Grab your popcorn and enjoy the benefits until one of them dominates sufficiently so they no longer feel compelled to reward consumers for their attention. JL
Rani Molla reports in Bloomberg:
The two TV and movie services have been duking it out over customers and
original content for years, but Amazon's new expansion raises the
stakes. Earlier this year, Netflix expanded its streaming video around the world and has been burning cash to make it profitable. Amazon, on the other hand, is flush with cash. Amazon wants to unseat Netflix, the reigning champ of streaming video. And it's taking Prime Video global to do so. The two TV and movie services have been duking it out over customers and original content for years, but Amazon's new expansion raises the stakes. Earlier this year, Netflix expanded its streaming video around the world and has been burning cash to make it profitable. Amazon, on the other hand, is flush with cash thanks to its other operations, including Amazon Web Services, which generates huge operating margins. That gives Amazon the ability to ramp up -- and will force Netflix to make sure it has a strategic sequel or two in store.
As a Partner and Co-Founder of Predictiv and PredictivAsia, Jon specializes in management performance and organizational effectiveness for both domestic and international clients. He is an editor and author whose works include Invisible Advantage: How Intangilbles are Driving Business Performance. Learn more...
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